Sustainable Fashion Director and Authentication Specialist focused on the circular economy and ethical supply chains. A graduate of Central Saint Martins, she has spent 12 years working as a senior buyer and vintage authenticator for London's luxury resale market.
Eleanor Graves is a leading voice in the shift towards responsible consumption, helping consumers navigate the complexities of "green" marketing versus genuine sustainability. Her career has taken her from the high-pressure buying offices of Oxford Street to the authentication labs of major resale platforms, giving her a unique "behind the seams" perspective. Eleanor specialises in identifying high-quality textiles, spotting "superfakes" in the second-hand handbag market, and curating capsule wardrobes that resist trend cycles. She writes passionately about fabric care, the environmental impact of recycled synthetics, and how to interpret fashion trends for a professional environment without compromising on ethics or style.